Connect with us

Entertainment

How Did Connected TV Start? A Quick History in Review

Published

on

how-did-connected-tv-start

We’re in the midst of a connected TV revolution. Connected TV is a way to stream content from smart TVs to mobile devices, tablets, and computers. There are a wide variety of connected TV platforms and devices for consumers to choose from, and as CTV grows, so do the options. But where did it all begin, and how did it grow to be today’s powerful force? Let’s find out.

The Beginnings of CTV

CTV began with TiVo. The invention of digital recording made it possible for people to watch TV shows when they wanted. In many ways, TiVo was the first to go digital, even though it was just a short step away from recording a show on a VHS tape. Modern streaming services were built on their foundation.

CTV technology made two significant leaps in 2005. iTunes enabled users to download shows for watching on their devices, and YouTube made it possible for people to create their own content. By providing a searchable platform for watching videos online, YouTube revolutionized the way people watch video online. Users became empowered to create content based on their likes and dislikes to make a system of preferences and dislikes famous.

A Growing CTV Industry

In 2007, Netflix introduced its streaming service, becoming one of the most significant moments in CTV history. As Netflix’s streaming platform grew in popularity, it became a global phenomenon. Netflix reported over 21 million subscribers just four years after launching its streaming service.

Streaming networks like Netflix showed that they could create content as well as share it with an unprecedented amount of popularity and growth. After producing original content in 15 languages and winning 51 Emmy nominations, they began doing so in 2013 with House of Cards, their first original content series.

As Netflix became more popular, other streaming services entered the market. Netflix, HBO Max, CBS All Access, Disney+, Crackle, and Acorn are some services offering this content.

Over 76% of U.S. households subscribe to a streaming service, and 55 percent subscribe to two or more of the big three streaming services (Netflix, Hulu, Amazon Prime). With numbers surpassing traditional TV and cable, CTV is the new way people consume media.

Netflix’s Stranger Things received 26.4 million viewers in its first four days in 2019, compared to 17.4 million viewers for the final season of Game of Thrones on HBO. According to Netflix, The Queen’s Gambit had 62 million households watching it in 2020, breaking all previous records. Only the Super Bowl would have a higher viewership than these shows if they were broadcast on TV.

In recent weeks, Stranger Things 4 has seen such strong viewership that it’s almost surreal. It only took seventeen days for Eleven & Friends’ fourth season to become the most-watched show in its first 28 days, breaking the record set by Bridgerton Season 2. Netflix’s internal tally shows that Stranger Things Season 4 has been viewed 781.04 million times in two and a half weeks.

With a whopping 1.65 billion hours viewed within its first four weeks, Stranger Things Season 4 shattering the previously-held English-language TV record did not take a full four weeks, nor did it need its final two supersized episodes.

The Future of CTV

In the future of connected TV, we cannot predict what will happen exactly, but we are beginning to see some trends. With CTV’s rapid growth, here are some things to watch out for.

Interactive Ads

You can’t watch a video without being interrupted by traditional video ads. Of course, with a premium subscription, you may be able to remove these ads, but chances are, these boring 30-second commercials will slowly disappear.

With connected TV advertising, the user can interact directly with the ad experience rather than sit through it. Furthermore, with the proliferation of smartphones, laptops, computers, and devices, CTV advertisements are about to become more interactive and entertaining.

Data Gathering

Using or protecting personal user data is changing how companies interact with their users dramatically. For example, a user profile can be created by tracking what you watch, when you watch, and how often you watch CTV.

Several of these platforms already use this information. For example, you can find recommendations for movies and shows similar to those you have watched. As a result, you may even receive advertisements influenced by your privacy policies.

The data collected from customers can also be used to create new media to meet the preferences of a large audience. For example, it is much more likely that movies and shows about gardening will be produced if everyone starts loving them.

The massive growth of CTV also means that advertisers have an excellent opportunity to reach their target market. 

CTV Advertising Benefits

  • Audiences that are highly engaged
  • Targeted extremely well
  • Saves money
  • Options for flexibility
  • Integration of omnichannel marketing

CTV has already conquered the entertainment sector and is only growing from strength to strength. As options become more targeted and effective, marketers should jump on board to reap the full benefits!

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Entertainment

5 Famous Gamblers and Their Most Memorable Quotes

Published

on

famous-gamblers-and-their-most-memorable-quotes

Gambling is a hobby, passion, and passive income source for many. Usually, bettors prefer to keep it low. On the other hand, there had been pro bettors who created headlines in the industry with their bold moves. The fortune and reputation of those seasoned players speak volumes of their strategic skills. They stand out in the market due to their unique gambling style and mind games.

Here’s a list of famous gamblers that will be an inspiration for the years to come.

Billy Walters

Billy Walters is a name to recall in the sports betting industry. This professional punter started his gambling career at the age of nine. That said, he first participated in the 1955 World Series sportsbook event.

Over the years, Walters won several betting events with recorded-breaking earnings worth million dollars every week. The American bettor focused on match stats, betting lines, and trends to place a stake in a winning outcome. Later, his wagering strategies even influenced the odds in the sportsbook market.

Walter’s career and luck were at a peak in his late 30s. The whopping $3.5 million win during Super Bowl XLIV and $2.2 million on a college football prove he was invincible.

Walter’s famous quote: “Every successful bettor has been through monumental failures to getting there.”

Alan Woods

With a total net worth of AUD 670 million, Alan Woods was certainly the best Australian horse bettor.

Woods was a casual poker and horse racing gambler during his college days. However, he became a full-time professional in 1979 with card counting. Further, the old-school gambler used his betting experience and quantitative method to make a fortune through horse racing.

Soon, he became popular as a playboy punter in the racebook industry. Rest is the history!

Wood’s famous quote: “The beginning was nightmarish.”

Phil Ivey

Another greatest gambler of all time is Phil Ivey – a poker mogul! The renowned all-rounder bettor won 10 World Series of Poker bracelets and 9 World Poker Tour titles. Yes, you read that right!

Initially, Ivey used to play casually with his grandfather. However, he kickstarted his professional journey as a poker player when he turned 20. The poker expert won his first WSOP bracelet in 2000. Today, he even owns the title of the youngest poker player to win ten WSOP bracelets.

Also known as Tiger Woods of Poker, his magical skill is spotting the competitor’s weaknesses during the card game. For instance, Ivey can easily identify an issue with a card that allows him to play his move strategically.

Hisnet worth is over $37,000,000, including winnings from WSOP and online gambling events. This American poker expert will undoubtedly set many more mind-blowing records with future gambling events.

Ivey’s famous quote is, “I feel like my career is just starting. The best years are yet to come.”

Edward O. Thorp

A list of famous bettors is complete with, mentioning Edward O. Thorp. The Math professor used his probability expertise to invent a card-counting method for computing blackjack probabilities.

Deservingly called Grandfather of Card Counting, he won $11,000 during his trial for this new blackjack gambling technique. Later, he had to disguise himself to enter casino clubs as casinos understood his winning tricks.

Thorp also wrote a book called Beat the Dealer on card counting, which teaches how to beat the house edge at the tables. Further, this genius player used his intelligence to win baccarat, roulette, and backgammon games. Today, Thorp’s many theories are even legal to use while gambling.

Thorp’s famous quote: “Gambling is a tax on ignorance.”

Bill Benter

The king of the betting world is Bill Benter. The billionaire gambler created history in horse racing and blackjack verticals. He used his deep knowledge of Physics to win the wagers. No one could ever match Benter’s gambling aptitude to date.

During his blackjack gambling career, he met Edward Thorp, who taught him the card counting technique. Eventually, Las Vegas casinos banned the gambling expert due to his unbeatable performance during blackjack.

However, he pocketed most of his earnings by punting on the horse races. Benter also collaborated with Alan Woods in 1984 to make a fortune together through horse race betting. The legendary gambler developed a horse racing algorithm to win the wagers. You can also master and use his statistical techniques on sports betting sites that don’t require ID.

With a net worth of $1 billion, Benter is also a philanthropist who donates to good causes in Hong Kong and the US.

Benter’s famous quote: “If you’re betting on horse races, know that insider information is gold.”

FAQs

1. Who is the most famous gambler of all time?

Many betting professionals created a record-breaking history with their knowledge base, skills, eye-to-detail, and innovative gaming techniques. Some of the industry’s best gamblers are Edward Thorp, Bill Benter, Phil Ivey, Alan Woods, Chris Moneymaker, Billy Walters, and Tony Bloom.

2. Who is the richest in gambling?

As of now, Bill Benter is the richest gambler. As per reports, Benter earns around $1 million annually by engaging in various blackjack and horse race betting events. The professional bettor uses software to predict the winning outcome successfully.

Wrap Up

Earning a few bucks through gambling is a journey full of challenges. Hence, getting that status of pro gambler requires a highly intellectual mind and courage to beat the odds. Of course, luck also plays a critical role.

The success stories of these legendary players truly set the bar high for future generations. However, there’s a learning curve for regular and novice bettors to improve their gaming through their historic victories.

Continue Reading

Entertainment

How to Verify Megapari Account in India?

Published

on

how-to-verify-megapari-account-in-india

Every user will eventually have to go through the account verification process. The necessity of the firm itself is the primary reason for this situation.

  • The accessibility of the vast majority of the offered functions;
  • The completion of financial transactions without interruption;
  • A higher overall degree of trust is provided by the platform in addition to much more!

Every player, without exception, attempts to complete this process at Megapari india as quickly as humanly possible. Because there are so few stages involved and the process is so straightforward, anyone can comprehend it.

Verification procedures for the megapari account

There are a few different methods that you may contribute to the verification of your account. The majority of the time, it does not take a lot of time and does not involve any more work on your behalf. You may accomplish this by using:

  • Email;
  • Mobile phone number;
  • Providing personal documents.

The platform retains the right to inquire about your identification and request documentation from you at any time. It is imperative that you do so in order to demonstrate that you are of a specific age and that there is not another account in your name.

How can a user check that his account is legitimate?

The procedure of verifying an account is not a difficult one, as has been said previously. To do this, you will need to carry out the following stages in their entirety:

  1. Launch the mobile application or the official website for the Megapari platform;
  2. To register, simply click the button provided;
  3. Choose the method that is the most convenient for you, whether it be email, a cell phone number, or social networks.

What steps you need to do next will be determined by which of the two options you select.

Verification by Email

The use of e-mail as a verification technique is by far the most common practise among gamers. To do this, you will need to carry out the following steps:

  1. When you register your account, you are required to enter a valid address.
  2. Open the email as soon as it is delivered to your inbox;
  3. Always make sure you follow the directions exactly as they are given in the paper.

In most cases, you will be asked to either click on the button that is necessary or on the link that is supplied. After that, you will be sent to the website where you may register immediately.

Verification using the contact number on the phone

The usage of a phone number is the next available choice, and it’s certainly not the least crucial one. The following is a list of the instructions:

  1. During the registration process for the page, make sure to include your current phone number;
  2. Watch for a notice through text message;
  3. Always ensure that you are following the given directions.

You will, as a matter of course, be obliged to additionally click on the URL that is indicated in the message. 

Verification via social media

Verification using the player’s social media accounts is the quickest and easiest method. In this particular scenario, you will be expected to complete the following:

  1. On the page for registering, choose one of the social media alternatives that are presented to you;
  2. Verify the action you took;
  3. Please indicate that you are okay with the platforms communicating with you.

In the event that you forget either your username or password, you will still be able to access your account by using this option.

FAQ

Is it possible for a player to utilise the platform’s services without first authenticating his account?

Yes, he can. However, in this situation, access to numerous functionalities may be blocked. You may be requested for proof of identity when depositing or withdrawing from an unverified player. Furthermore, the platform will frequently remind you that this step is required.

If you verify an account in India, are you breaking any laws?

Indeed, doing so is not against the law. The laws that are in effect in India do not, in general, restrict people from making use of the services offered by the Megapari platform. In addition to this, the presence of a licence has an influence on the overall quality of the services that are rendered.

The user should validate the account by what means.

It is up to each user to decide for themselves which approach is going to work best for them. The selection of the choice will not be impacted in any way by the platform.

How much time does it take to have the account verified?

In most cases, the effect is immediate. To be more specific, just at the point where you affirm the action in the manner of your choosing.

Continue Reading

Entertainment

How Online Casinos Are Transforming the Entertainment Industry

Published

on

how-online-casinos-are-transforming-the-entertainment-industry

Online casinos have completely revolutionized the entertainment industry in recent years by providing players with a convenient and accessible platform to play their favorite casino games from the comfort of their homes.

From online video poker, which allows players to interact with real-life dealers through video streaming services, to the emergence of virtual reality (VR), which brings an immersive experience to gaming enthusiasts, players can enjoy a realistic gaming experience from just about anywhere Wi-Fi is enabled.

With new technology like mobile gaming, VR, and chat boxes, online casinos have had a significant impact on the entertainment and gambling industry. Here’s how online gaming is completely revolutionizing the industry.

The Impact of Online Casinos on Brick-and-Mortar Casinos

One way that online casinos have transformed the entertainment industry is by impacting brick-and-mortar casinos. Online gaming sites and casinos have made it easier for people to access casino games from their homes without traveling to a physical location. As a result, fewer people are making a trip to a nearby casino or traveling to well-known casinos across the country.

Anyone with an internet connection can now access online casinos and enjoy playing their favorite games – even if they only have a few minutes to spare in their day.

New Online Casino Promotions and Bonuses

To incentivize players, online casinos offer bonuses and promotions that may be unavailable at physical casinos, increasing the competition between online casinos and brick-and-mortar establishments. These innovative promotions like free spins, cashback offers, and welcome bonuses, are designed to attract new players and keep existing ones.

Online Casinos offer Game Variety

Online casinos offer gaming enthusiasts a wider range of games than physical casinos, including variations of popular games like online poker, blackjack, roulette, and slots. This increased variety in games appeals to a broader range of players and enhances the overall entertainment experience. Plus, it is a compelling reason to stay home and play rather than visit a local casino.

Virtual Reality – An Immersive Gaming Experience

Virtual reality is a new technology that online casinos are adapting to attract players and create a more immersive, realistic gaming experience. Virtual reality (VR) allows players to interact with a virtual casino environment, making the experience more social and engaging. Players feel like they are a part of the experience when they put on the VR headset, which can make playing at home even more attractive.

Mobile-Friendly Online Casinos

Like many industries, online casinos have adapted to the increasing use of mobile devices by making their platforms and games more mobile-friendly. Gaming enthusiasts can easily access their games while on the go, meaning there is less of a reason to travel to a physical casino to play blackjack, roulette, or poker. Mobile and online gaming have made gambling, and the chance to win, more accessible than ever before.

Online Casinos Offer Safety and Security

Another benefit of gambling online is increased security. The online gaming industry has taken a significant leap forward by adopting blockchain technology in recent years. Blockchain technology is a decentralized ledger that enhances security and transparency in transactions, which means players can trust their funds are safe and secure. As a result, players feel at ease and can trust these online platforms, making them a preferred choice of entertainment for gamblers.

Online Gaming’s Impact on Socialization

While many people think that online casinos eliminate the socialization aspect that offline casinos have to offer, online casinos have done the opposite.

Online casinos have opened many doors for players to socialize with like-minded individuals all over the world. Most online casinos have chat boxes and even video capabilities that allow players to communicate with each other. Players can learn about different cultures, make friendships, and even bond on strategies and tactics for gambling, making it a great way to socialize.

Creation of New Job Opportunities in the Entertainment Industry

Although some may worry that online casinos are taking away jobs from brick-and-mortar casinos, the truth is that it has only shifted the types of jobs available.

Online casinos have created a whole new set of job opportunities for people interested in working in the gaming and entertainment industry such as software developers, customer service representatives, and marketing professionals. As a result, the online casino industry has increased employment opportunities and provided individuals with a new avenue to pursue their passion for gaming.

Online Gaming is More Convenient, Accessible, and Enjoyable than Ever Before

Online casinos have completely revolutionized the entertainment industry by offering gaming enthusiasts a more convenient, accessible, and enjoyable way of playing. By integrating virtual reality technology, offering more game variety, and providing mobile gaming options, online casinos are attracting new players and keeping existing ones. The ever-increasing competition between online casinos and brick-and-mortar establishments will be interesting to keep an eye on in years to come.

Continue Reading

Trending