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Brand Ambassador: The Defintive Guide (2020)

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You probably must have heard the phrase ‘brand ambassador’ somewhere, or maybe you even know someone that is called one and you’re wondering what it means or what they do or even how you can become one because it seems pretty cool, right? Well, it’s not hard at all; just follow through and I’ll show you.

In this article, you will learn the definition of brand ambassador, the job description, salary,  how to become a good brand ambassador, and even job resources.

The ways by which people have been reaching a target audience has changed drastically over the years. At one time, TV commercials were the real deal, but these days it’s a new trend and yes you guessed right- it’s brand ambassadorship!

Being a brand ambassador is a pretty cool job and social media has broadened it, creating even more avenues to make more money from it, so if perhaps, you are hoping to make some extra money by representing a brand you love, you need to be well versed on the job description to succeed at it and that’s precisely what I’m going to guide you through so let’s get right into it!

Who Is A Brand Ambassador?

A brand ambassador is simply the ‘face’ of a brand, someone who represents a brand. Here’s how it works: A company recruits an individual who influences the taste in their community, to represent a brand. That person becomes the brand ambassador- an extension of the values and mission of the brand. The individual then promotes the brand to friends, colleagues, and the public, mainly by word-of-mouth. Yes, it’s that simple.

There are basically two categories of them. The first is the famous and influential people (your celebs)- you probably know a lot of them. They are famous so they have quite a large followership base, and they can rep a brand using their personal social media accounts and convince their ‘fans’ to pledge their loyalty. These days companies focus more on social media personalities (YouTubers, Instagrammers, etc) because of the higher engaged community on their social media platforms.

The second category is people who talk about or recommend a brand freely. They are the diehard fans. They derive happiness from being engaged with the brand. In the long run, the company hands them branded freebies and more.

“I have more than 6670 employees spread across the length and breadth of the country who live and experience the brand ‘Bajaj Allianz’ everyday. I’d like to believe that these people are the company’s most valued brand ambassadors.”

—— Tapan Singhel

What Does a Brand Ambassador Do? Online vs. In-Person

The job description of a brand ambassador is pretty simple. Online, the brand ambassador uses their personal social media accounts with massive followers to promote their brand by posting stories, photos or videos of them endorsing the brand, probably telling a story of why they use and prefer the brand to others in the market; all in a bid to convince their followers and the masses to show love to the brand or product and purchase it.

Offline or In-person, the brand ambassador uses word-of-mouth to refer to friends, close relatives, colleagues, associates, and fans to the product or brand.

A brand ambassador also acts as a leader in their community, providing insights on the brand. They represent their companies at some major events, sometimes performing product demonstrations or doing give away of sample products.

How Much Does a Brand Ambassador Make?

I’m sure this is the part you’re most interested in. Oh yes! you can make pretty much money as a brand ambassador. The brand ambassador salary scale varies from company to company, but on average, research has shown it’s between $20,000 to $58,000 per year with the standard salary being in the $40,000 to $50,000 salary range (pretty good money if you ask me).

Some companies might decide to pay hourly, this is usually between $10 to $50 per hour but it’s advisable to expect about $20 per hour when starting out. Some companies might pay based on commission instead of hourly rates; In this case, it’s by incentives whereby the more leads an ambassador brings to the company, the more their earnings and incentives.

What Education Level, Skills, and Experience Do I Need to Be a Brand Ambassador?

Now you’re excited about getting started but you aren’t sure about the qualifications or requirements for a brand ambassador. Well, in this area, companies are more interested in experience rather than just skill or certification. Someone with previous experience in marketing or has been a brand ambassador before will come in handy to most companies.

The basic educational requirement is a high school diploma. However, most companies prefer people who are currently pursuing a degree at college because they’re young, fun-loving, vibrant, and energetic, and they have a good network of friends and fans.

Asides from that, the brand ambassador should be a complete extrovert; so if you’re the shy and indoor type, this is probably not the job for you. Other traits companies look out for is an enthusiastic and outgoing person well-known and easily liked by people. The brand ambassador should have a significant social media presence and must be familiar with getting the brand and its values represented to increase brand sales and awareness.

How Do I Become a Brand Ambassador?

With all the information you have now, what you should do is get started and how can you do that? I’ll show you.

1. Get as Many Followers as You Can

Continue amassing subscribers as you post high quality, fun and engaging content. Always post interesting content that will keep your followers stuck on your page. The more views on your posts, the more money you’ll make for your sponsors.

The fastest way to get high traffic to your page is when you get a follow from a high profile person.

2. Post Engaging Content to Your Social Media Platforms

Another sure way to grow your followers is to post unique and engaging content on your social media platforms. Post fun, eye-catching content that will keep them coming for more.

Look through the pages of your popular celebrities and social media influencers and learn a few things but don’t copy. Be funny and creative; come up with a unique niche and have fun while at it.

3. Engage Your Audience

This is very important if you want to keep an active follower base. Invite your followers to ask questions and share their experiences on content that you post. Take your time to go through comments and reply, tagging them and mentioning them by name to create a more personal feeling. One of the greatest wants of humans is the feeling of importance; if you engage your followers and make them feel important, they are less likely to go anywhere else.

“Being a brand ambassador for such a noble cause is a matter of pride for me. I get to preach what I practice.”

—— Smriti Irani

4. Be Consistent

This is a quality that easily attracts companies to your page. People love consistency; it shows you’re serious and you love what you do. Checkout the profiles of most famous people, you’ll notice one thing and that is consistency!

Consistency is the true foundation of trust. In building loyal followers, you need to be consistent. Keep posting content regularly, the more content you post, the more engaging your page is, and the more loyal followers you’ll build.

5. Directly Contact the Company You’re Interested in Promoting

Pick up your phone or pc and send a direct message to the company’s social media accounts and ask about the possibility of becoming a brand ambassador. Make it short and precise but be sure to sell yourself well having in mind the desired qualities they’re looking out for. They just might have an interest in working with you too. Don’t sit around the corner and expect them to reach out to you, except if you are really famous and have a large and popular social media following.

There are some other ways by which you can reach out to the company you’re interested in promoting. Let’s check them out.

Brand Ambassador Job Resources

Some brand ambassador job listing you can find online are:

My Street Team

You can “join a street team” in your area for product awareness campaigns on this platform. You can easily register on the site and sign up to be an ambassador.

Across the Nation Promo

Apply to Across the Nation Promo to do fun and flexible work. There are plenty of listings on brand ambassador jobs.

Attack!

Attack hires brand ambassadors for big companies like Nike, fox, etc. It’s a great site if you want to get connected to the big guns in the industry. Sign up, check out your options, and apply.

Brand Greet

Brand Greet is a talent agency that organizes plenty of events every year. If you’re looking to work with friendly, dedicated and flexible people then you should sign up.

Indeed / Craigslist

I’m sure you’re quite familiar with this one. You’ll find more job listings in your area that you can easily apply to.

Jobble 

This is another excellent platform to find companies that are hiring brand ambassadors.

Being a brand ambassador may just be the perfect side hustle for you whether you’re looking to make some easy money for that vacation you’ve been yearning for, or you have some student loans to sort out. During your journey to becoming a brand ambassador, make sure to build great connections with people and sell yourself well at it because you never know what other career opportunities will come your way.

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Easy Online Jobs that Allow You to Work from Anywhere and Make Solid Income

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The internet has changed the way we engage, communicate, and do business in the long run. It is a ubiquitous tool that has become an integral part of modern-day living; its uses can never go overstressed. Today, you can start a business, work a job, or showcase your skills online without any brick-and-mortar buffer in between. Yes. That is the awesome power of the internet!

As we inch deeper into the 21st century, we will continue to get more dependent on the internet for almost everything, more evident in the career paths we will choose. More job opportunities will be created online for all and sundry. So all that’s left is the preparation needed to clinch such jobs.

On that note, here are easy online jobs that allow you to work from anywhere and make a solid income.

1. Blogging

We start this off with blogging. It is fair to assume that we’ve all heard of the term. Blogging has been around the block for as long as the World Wide Web itself. But it is still as relevant today as it was some 15 to 20 years ago. As a blogger, you can work from any location and still make out time to attend to other important things in your life.

All that you need is a website, a blogging niche, a PC, and good internet connectivity and you are good to go. There are billions of blogs and websites scattered all over the internet. So we couldn’t stress hard enough that some bit of ingenuity is needed to get your blog seen.

2. OnlyFans

OnlyFans is a relatively new platform beginning operations in 2016. But it wasn’t until the last 12 to 24 months that the platform reached global popularity. The Covid-19 pandemic was the catalyst that brought about that shift. Since people were forced to stay indoors, many people were forced to become creative to deal with the boredom that came with it.

Better yet, models, entertainers, and celebrities had to look for ways to keep their careers alive and stay in touch with their fans. OnlyFans offered a unique opportunity to not only do that but also earn at the same time. The process is super easy. Some top onlyfans models today came from complete obscurity to success in just a space of months. So you too can do so…

3. Affiliate Marketing

Affiliate marketing is simply the art of earning a small fee for referring people to a brand, product, or service. Here is how it works. A company with a market-ready product may launch an affiliate program where people can participate to earn a commission for every sale they bring in for the company. Let’s assume this product, for example, a new hairdryer, goes for $200 and there is an 8% commission on each product sale.

You would create posts and referrals to recommend the hairdryer, harnessing the power of your social media following.

It would mean that for every unit of the product you sell for the company, you get $16. A small tracking code will be placed on your affiliate site that directs customers to the product page and once a purchase is made, you get paid. It is pretty straightforward!

4. YouTube

The big word in the digital space today is YouTube. Everyone’s on it these days. You are either binge-watching videos or on the content creation side of things. Either way, YouTube is a household name on the internet. In just 16 years, the platform has emerged from a simple video streaming service to a career haven for millions of people all over the world.

Today, you can start a YouTube channel in almost any niche you can think of and start publishing high-quality video content. The keyword here is “quality.” Quality and consistency are what it takes to kill it on YouTube and you can earn ad dollars from the comfort of your bedroom.

5. Web Design

Web design is not new to the scene. But it is one of those easy digital careers that you can launch from any location. So if you think you got what it takes, then you by all means go for it. Learn the basic skills, take up courses and stay constantly updated with industry trends. As a web designer, you can get multiple jobs from different sources online and work them simultaneously.

Upwork, Fiverr, and Freelancer.com are great places to offer your web design services. Register an account on any one of these sites and set up a swanky profile. Lastly, do not forget to showcase your skills with a comprehensive portfolio of your past works. That’s it. You are good to go!

Get That Online Job and Enjoy a Life Freedom Today

That’s it, guys. We have just shared 5 easy online jobs that allow you to work from any location and earn crazy income. There are many more than the aforementioned. It takes some research to find what works for you if those above don’t. Online jobs are the way of the future. Either you are with it or you’re not.

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Reasons to Partner with a Background Check Company

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Anyone can be anyone in today’s day and age. When making a hiring decision, organizations rely on various methods that allow them to make an informed call. For example, they may have detailed interview processes that assess a candidate’s mettle and integrity. In addition to these interview processes, it has also become a widespread practice for these companies to also run background checks.

Correctly conducted background checks are a crucial step in evaluating the risk of bringing a new person on board the organization, and they allow the organization to make an educated hiring decision. Specifically conducting a criminal history search that is tailored to the requirements of the position not only helps to lessen the chances of an on-the-job incident but can also help organizations avoid or defend against potential negligent hiring lawsuits.

In other words, background checks give employers another layer of protection against liabilities related to staffing. Are you thinking of making a new hire for a semi-senior position in your company? Consider consulting a background check provider for the reasons below.

Why should I run background checks with an independent firm?

As mentioned above, background checks supplement the interview processes that are put in place to pick the best hire. Owing to the limited amount of time spent with a candidate even after multiple rounds of these interviews, the interviewers are given only a superficial idea of the interviewee.

Engaging the services of an independent firm to run an employment verification check can give you direct insight into how the candidate performed at their earlier job along with helpful information about their ability to collaborate with teams, crisis management, along with other matters that often do not pop-up during interviews.

Engaging the services of an independent firm to carry out the background check is recommended to avoid any privacy breaches while looking for the data of the concerned candidate.

These designated firms are required to be legally compliant with all mandates, and well versed with your hiring processes, and the nature of the job. An independent firm typically knows which sources to turn to and understands clearly what information may be inaccurate or outdated.

You Need to Know Who You Are Bringing to Your Teams

Employers have the duty of care and responsibility toward their employees; Ensuring that the workplace is a safe environment is thus of paramount importance and one way of making sure of this is to run checks on potential employees.

Double-checking for candidates with violent behavior at the workplace or home, for example, would be one aspect to keep an eye out for. Incidents of theft, robbery, and other acts that might endanger their co-workers must be paid special attention to as well.

Background screening reports by renowned providers include aspects of an individual’s history including identify verification, education verification, employment verification, criminal history, the national sex offender list, along with global terrorist watch list. The organization’s access and familiarity with these databases will allow their clients to rest assured that they are making the right choice with their newest hires.

Background Screening Firms Can Conduct a More Thorough Investigation

The purpose of a background screening firm is to ensure a safe work environment for both the company and the employees hired. They strive to prevent fraud, protect the company’s reputation and brand equity, and aim to increase profitability.

Depending on jurisdictions and the privacy laws of the land, examples of the information that these firms would gather include criminal records, educational history, credit history, social media history, work authorizations, and other comprehensive indicators of a potential hire’s work ethic and caliber.

What to Look for in a Background Check Service Provider

As mentioned above, many companies offer pre-employment background screening services. When picking a background check service provider, ensuring that the company is well versed with the process is critical. This means that the company must be aware of the sources to turn to and understand what information may be inaccurate. The services that they offer are legally compliant and the information they provide to you would be accurate and up to date.

Benefits of Hiring an Independent Background Check Company

Running a background check through a designated firm would allow you to hire employees from the right pool of talent, and with better work habits. By choosing the right candidate through diligent background vetting for your organization, companies can avoid the unnecessary costs involved in restarting the recruitment processes.

Hiring a professional, third-party, independent background check company is a simple solution to most recruitment worries as it saves the organization the stress of likely legal claims from mishaps. An independent background checking company also assures its clients of objectivity and freedom from bias, to make an informed decision.

Forewarned is forearmed and enlisting the services of an independent background check provider is perhaps the handiest way of carrying out your due diligence towards your organization’s safety. Making full use of their services is a concrete method of managing potential risks from new recruits and safeguarding your organization’s well-being.

Although it may appear quite daunting to select a third-party background check provider (given the sheer number of firms that cater to this) know that the research you undertake to find a good organization with reputable services will yield a positive outcome, and peace of mind with the confidence in your hiring decisions.

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How to Answer the Interview Question ‘Where Do You See Yourself in Five Years’ Like a Pro

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Most professionals will be asked in an interview, “Where do you see yourself in five years?” at least once in their careers. Employers frequently ask this question to gain a better understanding of your long-term goals. While you may not know where you want to be in a few years, being prepared to answer this question. Learn more about esop.

We’ll look at why employers ask ‘where do you see yourself in 5 years?’ what to keep in mind when answering this question.

Why do employers ask ‘where do you see yourself in five years?’

When an interviewer asks you about your professional goals for the next five years, they are trying to learn a few things. They frequently want to know the following:

1. If you would stay with the company for at least five years.

The length of time an employee typically stays in a position varies depending on the job you’re applying for. The longer an employee stays in a position, the less turnover and turnover-related costs the company has to deal with. So, if you don’t see yourself in that position or with that company for the next few years, this is important information for an employer to know before hiring you.

2. If your goals match what the employer is able to offer.

With regard to your career growth, you’ll likely have a few specific goals in mind. Determining whether or not you can transfer to a different position in a different department or sector is also important. The information the employer provides based on these characteristics will also assist you evaluate if that organisation is a right for your professional ambitions.

How to answer ‘where do you see yourself in five years?’ in an interview

The best way to be able to answer such questions is to be prepared beforehand. You can prepare for and answer this interview question by doing the following:

1. Get clear about your career goals.

Spend some time thinking about your career goals for the next five years. Do you want to learn new things? Do you want to work your way up to a management position? Do you want to work on specific projects? Are you looking for a job in a specific industry? You could also answer this question by considering what you want to see on your resume in five years.

2. Find connections between your goals and the job description.

To help you connect your goals with the job you’re applying for, read the job description. And see if there are any traits and skills you already have as well as those you want to gain more experience in. This will allow you to relate your goals to the position you’re interviewing for.

3. Ask yourself if the company can prepare you for your career goals.

It’s critical to be honest about whether the company you’re applying with can help you achieve your career objectives over the next five years. If it cannot, you should reconsider the position or inform the employer right away that you may not be able to stay with the company for at least five years.

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